Exponents – Blogs
Crafting Your Trade Show Budget: A Guide to Strategic Planning
A trade show or fair is an opportunity for an enterprise or business to attract more customers and investors to subscribe to their product or service. Since most people […]
From Pre-Show Apps to Post-Show Follow-Ups
For a busy exhibitor, the months leading up to the tradeshow are some of the busiest. Activities like preparing the tradeshow booth, the presentation of the product, booking the […]
Handy Guide to Improving Your Trade Show ROI
Every exhibitor invests in tradeshows these days in an effort to market their product. While tradeshows are highly instrumental in promoting a business, they can also be quite expensive. […]
Drayage Cost – Know The Most Common Yet Puzzling Tradeshow Terminology
It is a coordinated effort that happens behind the scenes. These are ‘necessary evils’ that cannot be avoided. Trade show drayage or material handling charges can come out of […]
The Ultimate Guide to Trade Show Marketing
Stage 1: Know Where You are Headed & Choose Your Actions In marketing as well as in the offshoots of marketing activities, the quickly forgotten aspect is planning. Dave […]
