Exponents Blogs

  Do you feel like you have to up your game with every single trade show? It seems like just yesterday that all you needed was a strong product, and […]

Did you know that 64% of trade show attendees are not existing customers of the companies exhibiting? Recent studies suggest that 92% of attendees come specifically to explore new products […]

Trade shows, or trade fairs, are the most effective platform that B2B and B2C companies can use to showcase their goods and services in a competitive market. Slowly becoming a […]

In today’s highly competitive business climate, startups seem to be setting aside more than a third of their marketing budget to participate in trade shows. While this may seem like […]

As the owner of a fledgling startup, you could not be prouder of yourself and your team for taking a mere idea and building it into a worthwhile product that […]